Washington Commanders: Exploring the NFL's Newest Team and Their Impact on the League"

Landover, MD, August 21, 2023 - Today, the Commanders kicked off a new multi-year partnership with music icon, entrepreneur, philanthropist, and Emmy Award-winning actor and director Curtis "50 Cent" Jackson, who owns and designs the award-winning brand, Sire Spirits. As part of the partnership, Sire Spirits' brainchild,

Washington Commanders

Washington Commanders Coniac, will serve as the official cognac of the Washington Commanders. Jackson's 501(c)(3) philanthropic arm, The G-Unity Foundation, will collaborate with the Washington Commanders Charitable Foundation to support expanded community initiatives within the DMV.

Jason Wright, President of the Washington Commanders, said, "We're thrilled to partner with Sire Spirits and Curtis '50 Cent' Jackson, who will help enhance the game day experience for our fans. We couldn't ask for a better partner than 50 Cent, who shares our commitment to giving back to the communities where we live and work."

At the start of this season, Sire Spirits Club Level Lounge, "Brainson Lounge and Gallery," and a themed Club Level bar at the 50-yard line, "50 Yard Brainson Bar," will be unveiled. Additionally, the partnership will create opportunities for fans aged 21 and over to experience excitement at team's annual draft party, game days, and fan events.

"I'm excited to be partnering with Sire Spirits and the Washington Commanders to expand my presence in the NFL," said Curtis '50 Cent' Jackson. "The change in ownership for the Commanders represents an exciting opportunity for this team, and we're proud to partner with owners who share our commitment to giving back to the communities where we live and work. I look forward to embracing the D.C. community, playing a part in the final lap of international tours after finishing my final lap, and bringing my award-winning cognac and champagne to fans across the region."

This partnership will also elevate elements of the Commanders' ongoing community efforts in the DMV. On game day, Jackson's G-Unity Foundation will be the presenting sponsor of the Washington Commanders Charitable Foundation's 50/50 raffle. Local artists' artwork will be showcased in the Brainson Lounge and Gallery at the club level, which will be auctioned off for fans, with 10% of each purchase benefiting a selected charity by the Washington Commanders Charitable Foundation. Jackson's G-Unity Foundation will also sponsor the annual Harvest Feast of the Washington  Commanders Charitable Foundation  and be a partner in the foundation's social justice initiatives. Founded in 2003, Jackson's G-Unity Foundation supports programs that enhance social and leadership skills for inner-city youth nationwide.

Washington Commanders

Founded in 1932 in Boston by a group of investors who own the Washington Commanders to this day, led by Managing Partner Josh Harris, the team is one of the original members of the NFL's Eastern Division. The Washington Commanders relocated to Washington, D.C. in 1937 and have since become one of the most recognized franchises in the history of professional sports, featuring multiple Hall of Fame coaches, 19 Pro Football Hall of Fame members, and a recipient of the Walter Payton NFL Man of the Year Award, Darrell Green. A storied and respected franchise, the team has won five World Championships, including the 1937 and 1942 National Football League Championship Games, along with Super Bowls XVII, XXII, and XXVI. Since 1997, the team has played its home games at FedExField, a multi-purpose stadium located in Landover, MD. The Washington Commanders Football Operations are headquartered in Ashburn, Virginia, at the OrthoVirginia Training Center, and Business Operations are headquartered at FedExField.


Launched in 2017, Sire Spirits produces premium wine and spirits under the brand names Le Chemin Du Roi Champagne ("The King's Path") and Brainson Cognac, which have quickly become award-winning brands. Le Chemin Du Roi Champagne and Brainson Cognac are distributed nationally and featured in top hotels, resorts, casinos, restaurants, nightclubs, bars, and now professional sports venues across the United States.

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